On the 105th episode of The Richard Robbins Show, I sit down with a man who has found incredible success in the real estate industry and, even more so, at home with his wife and 11 children.
Mark Burke, a 20-year veteran in the real estate industry is a 2nd generation agent who learned the ropes from his mother. Before his career as a real estate professional, Mark found himself on the sales and marketing team with Coca-Cola, increasing their gross profit by 50 million dollars annually for their Canadian portfolio.
Despite his success, Mark switched careers because something had become more prominent and important in his life: Family.
In this episode of The Richard Robbins Show, Mark and I discuss family’s importance and why it’s crucial to achieve work-life balance. Mark gives us his perspective on how to approach a pricing conversation with potential clients properly, the reason for using locally-specific real estate data and why authenticity could be your greatest asset when doing more business.
Listen to the Full Episode:
What You’ll Learn In Today’s Episode
- The importance of hiring an administrative assistant for your business
- Properly balancing the scales between work and family
- The importance of guarding your time and having days off
- The art of authenticity in sales
- The power of location-specific data and letting the data speak
- The importance of personal connections and getting face-to-face
Ideas Worth SharingMy clients know Sunday is not negotiable. That’s my day off; I’ll give you 24/6 but not 24/7 and people appreciate that. Alot of agents wish they had one day off but they cave too much and are willing to make too many exceptions Click To Tweet We have two roles. We’re salespeople who are trying to convince people to do business with us. You’re useless if the client doesn’t do business with you. We’re technicians in one way but we forget that we’re salespeople Click To Tweet Go all in! You got one life, go all in and really live the snot out of it. You’re going to win, you’re going to lose, just be in it. Click To Tweet
Resources in Today’s Episode
- Mark Burke
- Woodstock, Ontario
- Coca-Cola Company
- It’s a Wonderful Life
- Kevin James
- 7 Habits of Highly Effective People by Stephen R. Covey
- How to Win Friends & Influence People by Dale Carnegie
Enjoy the show?
Subscribe to the podcast using your favourite service or sign up here to receive Richard’s podcast notifications and weekly blog updates.