What we say and how we say it is one of the biggest determinates of success there is. That’s why skilled salespeople, those who have become experts at handling objections and doing presentations, usually make much more money than those without these skills. Conveying your message effectively comes with practice and memorization, but, more importantly, it comes with internalization. Here’s what I recommend: write down the objection you most struggle with and then list every possible answer until you choose the one that works best for you. Now, I want you to write that down and carry it with you every day, all day, chanting it over and over again until it feels as natural as reciting the ABCs. With practice and repetition, you’ll be a master objection handler.