Deliver the Unexpected is a parable structured around a series of false beliefs. Each will present an accepted or common insight into success, then expands, clarifies, or contradicts it with a new truth.
The parable follows Josh Abrams, a real estate professional who has been down on his luck and needs to deliver results in order to keep his job. He turns to his competition and an unusual coach for help.
Each of the seven myths is a lesson that readers must internalize in order to find success. Individually, each myth challenges accepted wisdom, replacing it with a new, more effective insight. Together, they form a cohesive framework applicable to personal or business achievement.